Franchise

To become the most loved and trusted protein brand/company, providing great quality, and nutritious products to our customers.

Let’s Eat Fresh Again

To provide our customers with quality, sustainable and healthy protein products, sourced from reliable farmers and suppliers, upholding the legacy of our heritage, supporting our partners and caring for the natural resources.

To become the most trusted protein brand

by providing our customers with high-quality, nutritious products

iskapos

Benefits of associating with us

Since 1991, the "BMR Group" has been a vertically integrated company.

Iskapo's Fresh Chops uses 93 checks and balances throughout the supply chain.

All meat is sourced from farms that are both ethical and environmentally conscious.

Halal certified, FSSAI licensed, waste management and PCB approved, microbial test reports, and most importantly, antibiotic-free test reports.

Farm to fork, product traceability.

Providing franchisees with a diverse range of products, quality assured meats, high-quality delivery, training, and a complete technology solution

Critical Franchisee Traits

Appropriate Location

Appropriate location, preferred on a high street and even high footfall supermarkets

Convenient location promises higher visibility and better sales

Operational skills

Operational expertise

Franchise who can overlook the entire process skillfully

Financial Bandwidth

Franchise with good financial bandwidth to invest in the project

Marketing skills

Franchise with exceptional marketing skills and know how of the local markets. Business development initiatives , services to the customer delight will be critical to each unit franchisee

iskapos

An Ideal franchisee profile

Based on the observations of the franchisee expectations from the business

Critical Franchisee Traits

Appropriate Location

Appropriate location

  • Appropriate location, preferred on a high street and even high footfall supermarkets

  • Convenient location promises higher visibility and better sales
  • Operational skills

    Operational skills

  • Operational expertise

  • Franchise who can overlook the entire process skillfully
  • Financial Bandwidth

    Operational skills

  • Franchise with good financial bandwidth to invest in the project

  • Marketing skills

    Marketing skills

  • Franchise with exceptional marketing skills and know how of the local markets. Business development initiatives , services to the customer delight will be critical to each unit franchisee

  • Our Partners

    Roll out strategy

    Growth
    Very critical For Iskapo's to establish a strong base in Chennai.
    The brand and the company owned store has to be developed to optimal levels.
    Focus on Shop IN Shop Approach to accelerate the penetration and reach to the market.
    Penetration
    Gradually expand to other major cities in South India such as Bengaluru and Hyderabad.
    During this phase, Iskapo's can also branch out to cities outside, like Pune, Gurgaon to accentuate Twin city approach.
    Market Saturation
    Penetrate into the North Indian market in cities like Delhi and Mumbai, thereby establishing presence PAN India.
    Start focusing heavily on Central marketing, enabling a national presence.
    Ultimately, make brand synonymous with innovation, quality, trust and hygiene.
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    Our Stores